Web Design Trends to Look for in 2017
After a year like 2016, everyone is looking forward to the year ahead. Digital marketing agencies and designers of all kind are looking for innovative technologies and new looks. So, what does 2017 have to offer in terms of web design trends?
2017 Web Design Trends
Bold, Bright Colors & San Serif Typefaces
Updates in screen technology have made it easier for designers and brands to really play with vibrance and color. Coupled with 90s nostalgia and a desire to appeal to millennials, companies are opting for sites that are loaded with big, bright text and flashy colors (like Atlas Media’s bright and flashy green).
This also means we’ll continue to see easy-to-read, sans serif typefaces as a popular choice for websites and ads.
Video has become the increasingly popular in the marketing world. Facebook is going all in on in-line, auto-playing clips and more companies begin asking for more video embedded in their sites. Video offers the ability to convey a lot of information in a short amount of time. However, video has some SEO drawbacks and probably shouldn’t be considered as a replacement for text just yet.
We know that more users are browsing on mobile than ever. In 2017, look for web designers to plan for and optimize mobile responsiveness before they design and develop for desktop. You shouldn’t notice a big difference, but mobile-first design does have a way of simplifying things and reducing user frustration.
Carry-Over Web Design Trends from 2016
Parallax scrolling, full-page sliders, and minimalism defined the web trends of 2015 and 2016—and they’re likely not going away anytime soon. These kinds of stylistic choices have a fairly long tail, and will almost certainly continue to be popular with both users and clients for another spin around the sun.
Whether you want a site that’s in line with the year’s most beloved trends or something a little outside the box, the design team at Atlas Media can help you build the perfect website for what you need. Fill out our Contact Form or email firstname.lastname@example.org to get started.